Cookies & Privacy

Your choices at Alpha Shaving Works

We use information you provide to respond to enquiries, manage orders and, when you subscribe, send Alpha Shaving Works news relevant to your interests. This page explains cookies and the choices available for our marketing.

Essential cookies

Some cookies and similar technologies are needed for functions you request, such as your shopping basket, checkout, account security and remembering your cookie choices. Blocking these in your browser may prevent those functions from working correctly.

Optional cookies and website activity

Optional analytics and marketing technologies can help us understand how visitors use our website and which products or content interest them. Where required by applicable law, we ask for your consent before using optional cookies or similar tracking technologies. Continuing to browse does not, by itself, give that consent.

You can accept or reject optional categories through our cookie controls. Rejecting optional tracking does not prevent you from shopping or signing up for the newsletter. You can revisit your choice through Cookie Settings.

Remembering your choice

We remember your saved cookie choice for 180 days, including a choice to reject optional cookies. You should not see the prompt again during that period unless the purposes materially change. You may see it sooner if you clear browser storage, use another browser or device, or prevent the choice from being stored. Saving a new choice starts a new 180-day period.

Newsletter interests

When you sign up, you can choose Razors, Brushes, Guides, Special offers and Special releases. These five topics are selected initially; untick any you do not want. Topic choices are separate from cookie permission. You can update your interests through the preference link in our emails or unsubscribe from marketing altogether.

Purchases and relevant messages

For subscribers eligible to receive marketing, we may use purchase history, chosen topics and recorded email engagement to make messages more relevant. Where website activity is linked to a subscriber, optional tracking choices apply. Purchasing does not automatically subscribe you to marketing.

Contact

For questions about cookies, newsletter preferences or your information, contact steve@alphashaving.com.